About us

30A is the official and original BEACH HAPPY® brand! Inspired by a two-lane road that meanders along Florida’s Gulf Coast, 30A shares eco-friendly products and stories that celebrate our small beach town way of life.

We’ve given away 3 million of our world-famous blue 30A stickers, and we've helped raise $2.5 million for coastal charities.

30A’s line of super-soft apparel is made from recycled plastic bottles, already preventing over 5 million plastic bottles from going into our landfills and oceans. All 30A designs are printed in the U.S.A. with eco-friendly water-based inks, and our products are shipped in recycled packing materials.

While 30A was inspired by a short and scenic drive along the gulf coast, it is so much more than a place on the map. It’s a lifestyle; an attitude. It’s that happy place we all dream of when we need to unwind, unplug and celebrate life.

Our 30A family's mission is simple: To share happy stories from the beach, in the hope that we can inspire others to live the life they've imagined.

In short, don't just be happy... BEach HAPPY! 

30A®, BEACH HAPPY® and LIFE SHINES® are registered trademarks of The 30A Company, LLC.